What are the key insights to consider in building a digital strategy for healthcare providers?
Here are some of the interesting insights and tactics detailed in "A Marketer’s Guide to the Empowered Healthcare Consumer":
Which 12 simple steps can I take right now to power up my healthcare marketing?
72% of internet users now search for health information online: how can I make sure I’m there when their searches begin?
How can the recent boom in personal fitness, wellness, and medical technology give marketers a competitive edge?
Why it’s critically important for healthcare marketers to monitor their online reputations?
How will a rise in alternative practices influence the healthcare marketplace?
Which are the powerful new marketing channels and how can I get the most out of those?